26/00419/FUL

The proposed extension and alteration to the existing commercial shopfront would be contrary to the Council's objectives of consolidating expansion of commercial uses to within the identified Town and Local Centres. This would result in a detraction of investment from these identified Centre areas, limiting the financial vitality and viability of these areas. Therefore, this proposal is contrary to: • The National Planning Policy Framework (2024); • Policies SD6 and E9 of the London Plan (2021); and • Policies S1, S2, SP6, SP7, J1 and INF5 of the London Borough of Newham Local Plan.

The proposed extension, by virtue of its positioning and alteration to the existing design, would result in a form of development which fails to assimilate with the existing building line on Altmore Avenue. The extension would result in an anomalous design that would fail to present cohesion between the neighbouring residential use and the application site’s commercial use, including the removal of the existing chamfered elevation, which is more prominent due to the end-of-terrace location. The proposed design would appear piecemeal in nature, and would fail to assimilate with the established local character. Therefore, this proposal is contrary to: • The National Planning Policy Framework; • Policies D1 and D4 of The London Plan (2021); and • Policies S2, SP1, SP3 and SP8 of The London Borough of Newham Local Plan (2018). The above policies can be viewed online via the respective government websites ie. the Council's website www.newham.gov.uk , the GLA’s website www.london.gov.uk and the www.gov.uk website.